SESSIONS.
PANELS.
WORKSHOPS.
PARTIES.

2025 SCHEDULE: UPDATES POSTED DAILY & SUBJECT TO CHANGE

ALL TRACKS


MONDAY, JULY 14, 2025

7:00 - 10:00 PM | All Tracks

WELCOME MIXER | The Upside at Moxy South Beach | Miami, FL

2025 SCHEDULE: UPDATES POSTED DAILY & SUBJECT TO CHANGE

TUESDAY, JULY 15, 2025

8:00 AM | All Tracks

DOORS OPEN | Check In | loanDepot park | 501 Marlins Way, Miami, FL 33125
ENTER: Home Plate Entrance | Rideshare: 16th & 6th | Parking: 2nd floor Free |
Stadium Map

8:30 - 9:00 AM | All Tracks

MEET & GREET | All Tracks | Networking Lounge (PNC Club)

9:00 - 9:45 AM
Creative Track

Session 1 | Creative Track | Pink Room (Promenade Concourse)
CAFECITO CREATIVE: BUILT FOR THE 305
Taylor Bolles | Rachel Suding | Miami Marlins Creative and Content Team

9:00 - 9:45 AM
Innovation Track

Session 1 | Innovation Track | Mint Room (Press Conference Room)
POWER PLAYERS: PRIVATE EQUITY & VENTURE CAPITAL’S IMPACT
ON SPORTS
Gregory Bedrosian | Managing Partner & CEO | Drake Star + Brian Michael Cooper | Of Counsel | Greenberg Traurig

9:45 - 10:00 AM | All Tracks

MEET & GREET | Networking Lounge (PNC Club)

10:00 - 10:45 AM
Creative Track

Session 2 | Creative Track | Pink Room (Promenade Concourse)
WHY ARE YOU HERE?
Rob Zilla III, Award Winning Illustrator & Creative Educator

10:00 - 10:45 AM
Innovation Track

Session 2 | Innovation Track | Mint Room (Press Conference Room)
VETTED & VERIFIED: THE GRIND BEHIND INNOVATION & OWNERSHIP
Malcolm Lemmons, Founder of Vetted Sports | Thomas Fields, Founder of GRIND

10:45 - 11:00 AM | All Tracks

MEET & GREET | Networking Lounge (PNC Club)

11:00 - 11:45 AM
Creative Track

Session 3 | Creative Track | Pink Room (Promenade Concourse)
FROM THE BAY TO THE BRIGHT LIGHTS: REBRANDING THE SILVER & BLACK
Cami Bennett | Creative Services Director | Las Vegas Raiders

11:00 - 11:45 AM
Innovation Track

Session 3 | Innovation Track | Mint Room (Press Conference Room)
LEADING THE GAME: FUELING DATA DRIVEN INNOVATION
Kate Sessoms | Strategic Acct. Manager Sports & Entertainment, Wrike + Ryan Mills | Sr. Mgr, Project Management, Miami Dolphins & Hard Rock Stadium

11:45 - 12:00 PM | All Tracks

MEET & GREET | Networking Lounge (PNC Club)

12:00 - 1:45 PM | All Tracks

LUNCH BREAK | Nearby Eateries

1:45 - 2:00 PM | All Tracks

MEET & GREET | Networking Lounge (PNC Club)

2:00 - 2:45 PM
Creative Track

Session 4 | Creative Track | Pink Room (Promenade Concourse)
LESSONS FROM THE TRENCHES: THINGS I WISH I KNEW 10 YEARS AGO
Jordan Giesler | Sr Creative Director | Kansas City Chiefs

2:00 - 2:45 PM
Innovation Track

Session 4 | Innovation Track | Mint Room (Press Conference Room)
COMMUNITY IS THE STRATEGY: GROWING A CLUB WITH GLOBAL INTENT
Tommy Smith | Chairman & Founder of FTL UTD

2:45 - 3:00 PM | All Tracks

MEET & GREET | Networking Lounge (PNC Club)

3:00 - 3:30 PM | All Tracks

⭐️ ON-FIELD GROUP PHOTO | Meet at Promenade Concourse

3:45 - 4:15 PM
Creative Track

Session 5 | Creative Track | Pink Room (Promenade Concourse)
LEAGUE AND NCAA BREAKOUTS
NBA| NCAA| NFL| NHL | MLB | Open

3:45 - 4:15 PM
Innovation Track

Session 5 | | Innovation Track | Mint Room (Press Conference Room)
BEYOND THE LOGO: MEASURING THE TRUE VALUE OF SPORTS PARTNERSHIPS
Aaron Knopf | Sr. Manager Performance & Insights, Wasserman

4:15 - 5:00 PM
Creative Track

Session 6 | Creative Track | Pink Room (Promenade Concourse)
CREATIVITY IN PROGRESS: WHAT IT TAKES TO BUILD A CREATIVE VISION
Cato Cataldo, Senior Creative Director, Carolina Hurricanes

4:15 - 5:00 PM
Innovation Track

Session 6 | Innovation Track | Mint Room (Press Conference Room)
COURTS OF OPPORTUNITY: BUILDING EQUITY THROUGH SPORT
Sean Holcomb-Jones | Dir., Diversity Equity & Inclusion, USTA + Andre Luck | Founder, Four Leaf Marketing & Consulting

5:00 - 7:00 PM

HOTEL & DINNER BREAK

7:00 - 10:00 PM
All Tracks

THE CREATIVE ATHLETE EXPERIENCE + DRINK & DRAW
Powered by
WRIKE
Unrivaled
Wayfair Arena | 7321 NW 75th St, Medley, FL 33166

WEDNESDAY, JULY 16, 2025

8:00 AM | All Tracks

DOORS OPEN | Check In | loanDepot park | 501 Marlins Way, Miami, FL 33125
ENTER: Home Plate Entrance | Rideshare: 16th & 6th | Parking: 2nd floor Free |
Stadium Map

8:30 - 9:00 AM | All Tracks

MEET & GREET | Networking Lounge (PNC Club)

9:00 - 9:45 AM
Creative Track

Session 1 | Creative Track | Pink Room (Promenade Concourse)
GOLDEN THREADS: THE JOURNEY FROM RUNWAY TO HARDWOOD USING INNOVATION & ANALYTICS
Cristina Pandol | Exec Creative Director | Golden State Warriors

9:00 - 9:45 AM
Innovation Track

Session 1 | Innovation Track | Mint Room (Press Conference Room)
THE WEB3 PLAYBOOK: REDEFINING THE FAN EXPERIENCE BEYOND THE GAME
Lionel Williams+ Avi Dabir | Light Node Ventures

9:45 - 10:00 AM | All Tracks

📸 MEDIA DAY PHOTOS | Networking Lounge (PNC Club)

10:00 - 10:45 AM
Creative Track

Session 2 | Creative Track | Pink Room (Promenade Concourse
MAKERS & MANAGERS: THE CREATIVE CAREER CRUSADE
Tyson Hutchins | Associate AD, Creative Strategy | BYU Athletics

10:00 - 10:45 AM
Innovation Track

Session 2 | Innovation Track | Mint Room (Press Conference Room)
BUILDING THE PRODUCT OF BASEBALL OPERATIONS
David Lewanda Dir., Baseball Applications, Miami Marlins | Brian Chase, Vice President, Baseball Systems, Miami Marlins | Myles Lewis, Dir. Data Engineering, Miami Marlins

10:45 - 11:00 AM | All Tracks

📸 MEDIA DAY PHOTOS | Networking Lounge (PNC Club)

11:00 - 11:45 AM
Creative Track

Session 3 | Creative Track | Pink Room (Promenade Concourse)
DESIGNING THE DNA OF SPORT: FROM LEAGUE-WIDE CAMPAIGNS TO STARTUP STUDIOS
Joe Bosack | Renowned Brand Designer and Visual Identity Expert

11:00 - 11:45 AM
Innovation Track

Session 3 | Innovation Track | Mint Room (Press Conference Room)
FRONTIERS OF GROWTH: GLOBAL MARKETS & THE NEXT ERA OF SPORTS INNOVATION
Mike Yang | Founder & CEO, AquaBloom International Sports Technology Group

11:45 - 12:00 PM | All Tracks

📸 MEDIA DAY PHOTOS | Networking Lounge (PNC Club)

12:00 - 1:45 PM | All Tracks

LUNCH BREAK | Nearby Eateries

1:45 - 2:00 PM | All Tracks

📸 MEDIA DAY PHOTOS | Networking Lounge (PNC Club)

2:00 - 2:45 PM
Creative Track

Session 4 | Creative Track | Pink Room (Promenade Concourse)
TOPIC THE CREATIVE LIFE: MY UNIQUE PATH & MY WORK WITH A VIDEO CAMEO BY ICE CUBE
Todd Radom | Celebrated iconic sports logo designer and typography

2:00 - 2:45 PM
Innovation Track

Session 4 | Mint Room (Press Conference Room) | Innovation Track
ACCESS GRANTED: TICKETING STRATEGY IN THE MESSI ERA
Ephraim Perez | Senior Dir., Ticket Operations & Analytics, Inter Miami CF

2:45 - 3:00 PM | All Tracks

📸 MEDIA DAY PHOTOS | Networking Lounge (PNC Club)

3:00 - 3:45 PM
Creative Track

Session 5 | Creative Track | Pink Room (Promenade Concourse)
LEAGUE AND NCAA BREAKOUTS
NBA| NCAA| NFL| NHL | MLB | Open

3:00 - 3:45 PM
Innovation Track

Session 5 | Innovation Track | Mint Room (Press Conference Room)
DESIGNING AT THE SPEED OF SPORT
Akshay Ram | Product Manager, Adobe

3:45 - 4:00 PM | All Tracks

MEET & GREET | Networking Lounge (PNC Club)

4:00 - 4:45 PM
Creative Track

Session 6 | Creative Track | Pink Room (Promenade Concourse)
THE MINDSET OF THE MODERN DAY CREATIVE ATHLETE
Chris David Garcia | Exec Producer, Director, Founder | Major Level

4:00 - 4:45 PM
Innovation Track

Session 6 | Innovation Track | Mint Room (Press Conference Room)
THE NEW CAPITAL STACK: ATHLETES, OPERATORS, AND THE NEXT ERA OF INVESTMENT
Noah Lack | Founder & CEO, Athletes & Assets + Andrew Van Nest | Managing Partner, Exceptional Capital

4:45 - 5:00 PM | All Tracks

MEET & GREET | Networking Lounge (PNC Club)

5:00 - 7:00 PM

HOTEL & DINNER BREAK

7:00 PM
All Tracks

OPEN: Networking Night (Optional Event)
Evening Meetup |
Grails "Sneaker" Bar | Wynwood Walls
ON YOUR OWN

THURSDAY, JULY 17, 2025

12:00 PM
All Tracks

Post Conference Beachfront Meetup (Optional Event)
Wet Willie’s | 5760 Ocean Dr, Miami Beach, FL
ON YOUR OWN

FRIDAY, JULY 18, 2025

6:10 PM
All Tracks

BALLGAME | Kansas City Royals vs Miami Marlins (Optional Event)
loanDepot park |
Ticket Available Here
ON YOUR OWN

READY TO JOIN THE COMMUNITY?